Many Startups in Korea start the process of globalization too late. They start thinking about launching internationally after they have secured a degree of success in Korea. While this may seem sensible, especially when considering budget constraints, JF Gauthier, Founder and CEO of Startup Genome, pointed out at TechRise 2019 that;
“what many startups find out when they attempt to launch globally, is that there are numerous competitors that do 80% of what they do. They then spend 6 months reworking their product’s features”JF Gauthier, Startup Genome
So when is the right time to start?
Yes, there is no better time to start thinking about globalizing your App and with the Marketing Microservice approach of Rob Oakley Marketing, budgeting is not a reason to defer this action.
Well As the Name Suggests Marketing Microservices are small projects that form an overall Marketing Approach.
What Most Marketing Agencies do, is try to sell you the overall Campaign Package or management of your marketing and get you on a monthly retainer. This is prohibitively costly and untimely for most startups, who are usually at a seed investment stage and carefully considering every dollar they spend.
Why is Rob Oakley Marketing different?
Our Microservices approach means that you can pay for and enjoy the benefits of small portions of your overall marketing effort at a time that suits you. For example, if you need a brochure touch up or creation before an event you wouldn’t need to be locked into an agency retainer, so you would normally seek a freelancer. The trouble with this is that when you need a website overhaul, or your in app content prepared for a global launch, an AdWords campaign, or App Store Optimization etc. you probably need to seek out another freelancer, with no previous experience of your product. With our Microservices approach, you can contact the same person to get what you need when you need it.
Contact me today for a free consultation